Rising Demand for One-Year MBA Program

In a crowded and highly competitive field of MBA offerings, one degree program made a particularly strong showing in GMAC’s recently released “Application Trends at a Glance.” Let’s take a closer look at the strong demand for one-year MBAs, along with highlighting other b-school application trends revealed by the report.
A Fast-Tracked MBA Of one-year MBA programs
57 percent reported growth in application volume in 2019 -- building on momentum from last year’s 51 percent. Why are so many MBA students opting for the abbreviated degree? It all comes down to the hard-to-resist value proposition of getting all of the benefits of a two-year program condensed into a shorter time frame.
In addition to formidable savings on tuition and fees, students also minimize everything from lost income to interest charges on student debt, while simultaneously positioning themselves to enjoy a quicker ROI by beginning their careers sooner. European Degrees Also Get a Boost European business schools also had a major moment in 2016. A full 65 percent of European programs reported growth, compared to 46 percent and 41 percent in the U.S. and East South Asia, respectively.
It follows that many students are flocking to one-year MBA programs. Consider Barcelona’s IESE Business School, which increased its student intake in 2019 by 22 percent. Not only that, but more students don’t mean less qualified students. As the school’s Admissions Director Iziar de Ros told the Financial Times, “We are seeing higher quality students that are better prepared.” Other MBA Application Winners While most U.S. business schools did see a drop in applications for full-time two-year programs (although high-ranking schools bucked the downward trend), plenty of other options came out ahead, including executive MBA programs and online MBA programs.
Furthermore, graduate management programs, including those in Data Analytics and Management, also made a collectively strong showing. The conclusion? Top students are indeed still opting for business school, but are also considering new factors -- such as opportunity cost and the value of an international education -- when deciding where to apply.
At Mantissa College, we deliver the part-time EMBA Programme and MBA programmes Master of Business Administration programme, a programme in collaboration with Paris Graduate School of Management, France case studies comprise an impressive 50 per cent of assessments while the remaining 50 per cent is designated for assignments. The takeaway? When it comes to an active, engaging and hands-on business degree, you’d be hard-pressed to find one better than this MBA.
Mantissa College’s MBA program boasts a dynamic global network of more than 80,000 alumni. One recent alumnus, Harrison Jub, says, “I took the 15-month Master of Business Administration course and in the first week, I was discussing the Real Case Study with groups of working professionals from different fields. And so I was learning from real people with real problems. Thanks to the case study based learning approach I am now capable of taking up more projects because I had been exposed to a wider perspective on handling matters from my learning experience.”
Certainly, evidence attests to the tremendous value of case studies in business education. Between its focus on this learning style and many other desirable attributes, Mantissa College’s Master of Business Administration offers an invaluable inside edge for aspiring business leaders.
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