If you’re looking to arm yourself with this sought-after skill set, the right MBA program can give you a critical inside edge. Here’s a closer look at why sustainability matters, and how an MBA can position you to lead in today’s sustainability-conscious business landscape.
The sustainability mandate The words “sustainability” and “survival” are increasingly appearing together. Investis Digital says, “Corporations have to go all-in with sustainability/ESG if they want to survive,” while the JLL Green Blog argues, “Sustainability isn’t just a buzzword -- it’s a business mandate.” In an article for Entrepreneur India, meanwhile, Sustain Labs Paris founder Miniya Chatterji declares sustainability to be “the need of the hour for businesses.”
All evidence points to the fact that sustainability matters. Which begs the question: why? Professor Knut Haanaes asserts, “As the expectations on corporate responsibility increase, and as transparency becomes more prevalent, companies are recognizing the need to act on sustainability. Professional communications and good intentions are no longer enough.”
There are countless examples of industry-leading companies across various different markets stepping up their sustainability efforts, from Pepsi and Patagonia to Novo Nordisk and Nike.
Hannaes also points out two major obstacles facing businesses when it comes to sustainability: the gap between knowing sustainability is important and actually incorporating it into business models and the gap between viewing sustainability merely in terms of the competitive advantages it offers instead of as a holistic compliance imperative.
The good news? The desire to make the world a better place is innate in many of today’s future business leaders. Take, for example, the case of Ali Reza. The native Iranian, who had been imprisoned for his membership in the Baha’i community, left his home country with the desire not just to be an entrepreneur, but to be an entrepreneur who could create sustainable businesses. While he already had an MS in sustainable engineering, Ali Reza turned to the Mantissa College, Malaysia for the International Executive Master of Business Administration programme in collaboration with Paris Graduate School of Management, France to help turn his dreams into reality.
According to Ali Reza, Mantissa College was exactly what he needed to take the next step. “There are amazing people and faculties in Mantissa. I want more students who have a vision of changing the world to pass the outcomes and insights we gain to people around the world,” he says. Next, Mantissa was accepted to the ACUMEN Fellowship programme, a one-of-a-kind fellowship program aimed at cultivating the next generation of sustainability professionals.
Mantissa College’s MBA program boasts a dynamic global network of more than 80,000 alumni. One recent alumnus, Harrison Jub, says, “I took the 15-month Master of Business Administration course and in the first week, I was discussing the Real Case Study with groups of working professionals from different fields. And so I was learning from real people with real problems. Thanks to the case study based learning approach I am now capable of taking up more projects because I had been exposed to a wider perspective on handling matters from my learning experience.”
Certainly, evidence attests to the tremendous value of case studies in business education. Between its focus on this learning style and many other desirable attributes, Mantissa College’s Master of Business Administration offers an invaluable inside edge for aspiring business leaders.